‘Distinctly Different’ - City makes bid for Ch4 creative hub
Brighton & Hove City Council, working with the local television sector, Brighton and Sussex universities and Greater Brighton Metropolitan College, has today submitted a bid to become home to one of Channel 4’s new creative hubs, in which it outlined the city’s distinctive offering as a major digital and creative centre.
In April, Channel 4 launched its ‘4 All the UK’ strategy and invited pitches from cities and regions across the UK. The company plans to open three new creative hubs, including a national HQ, bringing 300 jobs to the regions.
The Brighton & Hove bid highlights the city’s established success in media, digital innovation and the arts, its unique character as a location known for its quality of life and independent spirit, and its excellent transport links nationally and internationally, including its close proximity to Gatwick Airport.
VisitBrighton has said it’s delighted to support the bid, as the city’s reputation for digital innovation and the arts, and its excellent transport links would make it an ideal destination for Channel 4.
Councillor Alan Robins, chair of the tourism, development and culture committee, said: “Channel 4’s move out of London presents an excellent opportunity for our city.
“We are home to hundreds of artists and creative producers and we host more than sixty festivals a year, including two of the most significant arts festivals in the country.
“We have a culture that values innovation, collaboration, social responsibility and pushing boundaries – all values we share with Channel 4.”
Cllr Robins added: “Brighton & Hove has a long-held reputation for doing things differently. We’re known for being a place where people are open to new and different ideas, where creativity and innovation are encouraged to flourish.
“Through our digital infrastructure, ease of connectivity and our national and international reputation, we are in a great position to become home to one of Channel 4’s new creative hubs.”
Lisa Fairbank, Managing Director of Factory Films, said: “Brighton & Hove is home to thousands of talented creatives from the film, TV and online.
“Over the last two decades, more and more television and film production companies - not to mention online stars - have been creating shows that are not just seen on TV in this country, but all over the world, from their bases in Brighton.
“A move by Channel 4 would be the next step on the path to securing Brighton's international reputation as a hub for creativity.”