Adult learning online courses
This course goes into detail about Google Analytics, so you can confidently find the information you need to ensure your company succeeds.
You will learn:
- how Google Analytics can track details regarding your users and traffic sources
- the definitions of key terms relating to Google Analytics
- what a segment is and how you can use segments to better analyse data
- all about a relatively new type of report available to Google Analytics users
- how to use UTM parameters to ensure that you are achieving your website’s goals